In Continental Europe, the recovery remains stable, reaching 118%[1] in July vs. 121%[1] in Q2 2023. Excluding Mainland Chinese and Russian shoppers, the recovery would have reached 156%[1] in July.
In terms of origin markets, both US and GCC residents have remained at high levels, with US shopper recovery reaching 257%[1] in July vs. 270%[1] in Q2 2023, and Gulf Cooperation Council shopper recovery reaching 221%[1] in July vs. 224%[1] in Q2 2023.
Regarding destination markets, July witnessed a stable recovery across most destinations, with Greece at 182%[1], France at 136%[1], Spain at 127%[1], Italy at 122%[1], and Switzerland at 121%[1].