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Show Report: Daks Spring/Summer 2012


This season Daks’ new head of womenswear, Sheila McKain-Waid successfully transformed the BFC show space into a 1950s coastal resort. Working with traditional maritime colours, Waid created beautifully full skirts and halter neck dresses as well as sportier pieces for those who are more interested in beach volleyball than sunbathing. The brand’s iconic check print was reinvented on a terrycloth playsuit, a winning combination of great British heritage and modern style.

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Isabella Redmond-Styles,

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