Chanel has enlisted popular model Sam Rollinson to launch its new and innovative mascara ahead of the new season. Rollinson showcases Le Volume Ultra-Noir de Chanel, teamed with the Blue Rhythm collection eye palette, which helps create perfectly defined eyes thanks to its natural wax formula, ultra-rich texture and intense shade of black.
With Chanel’s patented brush, each stroke curls lashes from root to tip, adding intensity and thickness, with smaller bristles for the lower lashes. With this creative formula, the mascara builds the look of an eyeliner, creating a more defined and statement look for day or night.
Le Volume Ultra-Noir de Chanel, £25
Chanel, 54-55 Burlington Arcade, London W1J 0LB, +44 (0)20 7629 7621