Cosmetic doctor, blogger and YouTuber Dr Sarah Tonks discusses facial aesthetics, beauty myths and skincare trends with Global Blue’s digital editor, Kirsty Welsh. Demonstrating some of her finest work in action, Tonks’s YouTube channel features before and after comparisons, explanations of aesthetic facial treatments, what to expect from each procedure and what’s right for you. She also discusses how her practice, The Lovely Clinic, based in the heart of Knightsbridge, has a unique patient-centred approach, which makes it stand out in the very crowded aesthetics industry.
How would you describe your approach to skincare?
Start early with facial aesthetics and benefit later.
How did The Lovely Clinic come about?
I wanted to have treatments done myself and I fell in love with the space.
What makes The Lovely Clinic’s approach to medical and cosmetic aesthetics unique in London?
We take a whole-face approach and won’t do something if another procedure would be more appropriate for that person. Treat the worst things first and go from there.
What is a typical working day for you?
I go to the gym early in the morning, then catch up with the staff at 8am for our huddle, then walk the dogs. I start work between 9am and 10am, and work through until 7pm. I do paperwork until 8pm and then do some work on my Master’s degree – I’m studying integrative medicine at The George Washington University.
Which treatment is the most popular at The Lovely Clinic?
Botox and fillers are by far the most popular treatments performed at The Lovely Clinic in Knightsbridge.
What is your beauty routine and are there any aesthetic treatments that you swear by?
I do it all really: Botox, fillers and ultrasound once a year are my staples.
What is the biggest beauty myth you’ve come across?
That you should wait until you ‘need’ Botox to have it done – by that point you are probably ready for a facelift.
What top skincare tips do you share with your clients?
Don’t mess around, use the strong stuff: retinols, acids and a good SPF.
What are your five favourite things about London?
24-hour cafés, discovering unexpected parks, the V&A museum, summer weather and cool stuff like Secret Cinema.
How do you see the future of the beauty industry, in terms of how technology is redefining it?
People are turning to apps more to see how they could look with various procedures done – it’s an extension of the selfie culture where photos are all edited.
What are the biggest cosmetic aesthetic trends at the moment?
Prevention and injectable moisturisers like Profhilo.
What is next for you and The Lovely Clinic?
We are opening our hormone section soon and have a doctor who specialises in hormonal anti-aging therapies, which is pretty new.