- The celebrated Dyson Supersonic hairdryer was launched back in 2016 and has revolutionised the electrical styling market ever since. The process involved 600 prototypes and £50 million in development, and used 1,625km of human hair in testing.
- What makes it so unique? It uses a powerful digital V9 motor, which is on average six times faster than your standard hairdryer motor. This, combined with Air Multiplier technology, produces a high-pressure air flow that dries hair exceptionally fast and protects against overheating. The expert craftsmanship also means the hairdryer is very light to handle.
- The hairdryer is available in three different colourways (black/nickel, 23.75-carat gold and the classic pink and grey finish) – plus you can even combine your hairdryer with a James Dyson-designed presentation case.
- The Supersonic fan club includes a host of world-famous hair stylists and the hairdryer is regularly used backstage during fashion weeks. Kim Kardashian is a big fan, along with Rihanna, Cardi B and Formula 1 driver Lewis Hamilton.
- There’s an attachment to suit all different hair types – styling concentrator is perfect for a super sleek or Hollywood curls finish, while the diffuser helps to define curls and add volume, plus it can also add volume to straight styles. The smoothing nozzle creates smooth looks with added bounce from the roots, the gentle air attachment has been developed specifically for fine hair types and sensitive scalps, and a wide tooth comb attachment is targeted at curly and textured hair to lengthen hair while drying and also add shape.
- The lightweight design is due to the renowned V9 motor being positioned in the handle – most hairdryer motors are located in the head.
- The brand offers a complimentary 45-minute in-store Dyson Demo experience, which includes a wash and styling session using either the Dyson Supersonic or Airwrap. Your Dyson stylist will provide helpful tips and tricks on how to replicate the same looks at home with your very own Dyson styling product.
- The now famous Dyson Supersonic hairdryer was created with the help of 103 engineers.
- The Dyson Supersonic hairdryer comes in a spectacular 23.75-carat gold-leaf version, with each layer of gold leaf applied by hand. We think this would make the ultimate Christmas gift come 25 December.
- This summer Dyson introduced three new attachments; the gentle air attachment, wide-tooth comb attachment and a newly engineered diffuser.