Now in its 93rd year, Fendi has an impressive reputation for its craftsmanship and sense of tradition. From its ready-to-wear collections to its footwear and leather accessories, the house today stands for classic Italian luxury with a contemporary twist. The featured calfskin bag pays homage to the brand’s Baguette handbag, launched in 1997. Slightly larger and more flamboyant, it features an embroidered floral pattern and gold embellishments – the subtle F on either side of the flap nods to the brand’s name. Yet there’s a practical aspect, too, with two handles making it easy to team with any ensemble. Since industry leader Karl Lagerfeld became Fendi’s creative director, the brand has acquired a cool, street wear image and has become popular with models such as the Hadid sisters and Kendall Jenner, as well as celebrities like Rihanna and Kanye West. A more offbeat approach is evident in its logo-embossed accessories and fur monster designs. Yet the brand continues to offer classic styles that evoke elegance in everyday pieces.
Fendi bag, €2,400
Fendi, Largo Goldoni 420, 00187 Rome, +39 06 3345 0890