The Woolrich flagship in Milan is one of the coolest stores in the city. Designed by Japanese studio Wonderwall, the boutique is a celebration of the brand’s outwear heritage. The chic store is bright and well curated, and the lounge area offers customers the chance to take a break with a cup of coffee and admire the display of items selected from Woolrich’s historic creations. The most striking element of the store is the Extreme Weather Experience Room, where customers can try out the brand’s parkas in temperatures as low as a staggering -20C.
Woolrich, Corso Venezia 3, 20121 Milan, +39 02 8688 7600
Scandinavian fashion brand Cos opened its first store in Italy in 2012 on Corso Venezia. Covering 400 square meters over three floors, the store is a chic extension of the brand’s aesthetic, with chic furnishings, brightly lit spaces and minimalist décor. Beautifully made basics, elegant tailoring and chic updates to classic pieces lie at the core of the brand. Here, art and design are championed over trends, ensuring timeless wardrobe essentials across menswear, womenswear and childrenswear collections.
Cos, Corso Venezia 5, 20120 Milan, +39 02 3283 2702
Stone Island was created in 1982 and is one of the leading sportswear brands. It has become a go-to for stylish winter-ready designs and pays particular attention to outwear that protects against the elements. Those looking for technical fabrics with a cool streetwear edge should make a beeline for the Corso Venezia store. Hooded shell jackets, down-filled gilets, cotton T-shirts and sweatshirts make up the core of the brand and this a great place to pick up some practical outwear for discerning gentlemen.
Stone Island, Corso Venezia 12, 20122 Milan, +39 02 7600 1409
Missoni’s unconventional knits in wool, silk and cotton have changed the identity of knitwear and are at the heart of the brand’s history. Founded in 1953, Missoni is one of the most-loved Italian fashion brands and its multi-coloured aesthetic is celebrated in the fashion industry. Head to the Corso Venezia store to invest in the brand’s iconic zigzag motifs and patchwork styles. From dresses to jumpers, beachwear to homeware, Missoni is a great brand to invest in during your visit to Milan.
Missoni, Corso Venezia 2, 20121 Milan, +39 02 3651 0974
Looking to do some souvenir shopping in Milan? Corso Venezia is lined with top international boutiques and is also home to Princi, one of the best bakeries in Milan. The stylish bakery attracts a loyal following, eager to sample the wonderful baked delicacies. Come here for breakfast and make the most of the great coffee or head here for lunch and take advantage of top pizza offerings. Whenever you visit, be sure to take away a selection of the handcrafted pastries – made with European-style butter and Italian fillings, these are not to be missed. From custard brioche to traditional panettone, these are great edible souvenirs from Milan.
Princi, Corso Venezia 21, 20121 Milan, +39 02 7600 8210