Think of Athens and you might immediately bring to mind its stunning historical sites and distinctive architecture, but don’t forget that the city is also a great shopping destination. We’ve picked five of our favourite local and independent stores, from Greek labels you should know to the concept stores that the locals love.
Graffito’s eclectic offering will satisfy even the most particular clientele. This welcoming boutique in the centre of Athens combines a carefully curated presentation of clothes and furniture with a café-bar that serves healthy snacks and sweets, many of them raw and vegan. Customers will find women’s clothes and accessories from a variety of Greek and international designers, gifts such as handmade soaps, herbs and succulent plants, and interior accessories from tables to reclaimed wood lamps. Sophistication comes together with elegance, at attractive prices.
Graffito, 34 Solonos, 107 63 Athens, +30 21 0360 8936
Founded by London College of Fashion graduate Maria Prastakou, award-winning clothing and accessories company 180 Degrees is pioneering a new way of dressing. Its multi-purpose apparel can be transformed to suit various needs; dresses, for example, can be worn in multiple ways, changing from floor-skimming gowns to skater skirts with the help of a strategically placed zip. The boutique in Athens stocks the label’s Monogram collection alongside limited-edition pieces and collaborations with local designers.
180 Degrees, 61 Kyprou, 166 74 Athens, +30 21 0894 4445
Designers Ioli Michalopoulou and Mirella Manta set up B38 to showcase their own clothing designs alongside other original pieces. The concept behind B38 is ‘an atelier in a shop’; the founders are seeking to offer the level of service that would be expected in an atelier, but with the informal, friendly feel of a boutique. As for the clothes, expect beautifully made pieces with a fashion-forward edge.
B38, 38 Voukourestiou, 106 73 Athens, +30 21 0338 8554
Ding, a recently opened concept store in the Chalandri district in the north of Athens, focuses on humour; the team behind the store selects interesting objects from Greek designers and further afield that will make customers laugh – or think. Great finds available here include small pieces of furniture, unique poufs and decorative items and original lighting creations. This is an ideal store for anyone seeking a special gift.
Ding, 21 Sofokli Venizelou, 152 32 Athens, +30 21 0689 2256
Lifestyle store Philos Athens, located in the centre of the city, invites its customers to explore sophisticated design as well as offering a quiet haven for relaxation, observation and inspiration – and a popular place to eat. This new lifestyle store presents a curated selection of fashion, accessories, design, household items, cosmetics and cuisine. One of the inspirations behind the store is the neoclassical building that houses it, which was built in 1937 and has long been noted for its beauty.
Philos Athens, 32 Solonos, 106 73 Athens, +30 21 0361 9163