Longchamp releases a revolutionary new LGP monogram logo collection for spring/summer 2019, giving an urban city edge to the French luxury label.
Teased at New York Fashion Week earlier this year, the rule-breaking collection features the Longchamp logo deconstructed into letters creating geometric and eye-catching optical illusions in black and white with electric pops of colour blocking. Capturing the fun and creative spirit of Longchamp, the abstract collection includes bags, travel accessories, ready-to-wear pieces and a range of unisex products. The collection is perfectly stylish and functional for energetic urban lifestyles, and here you will find signature Longchamp lines updated with the colourful monogram. Le Pliage® LGP takes the label’s iconic nylon tote bag and adds all-over prints. Also included are trendy bum bags, pouches and backpacks, while Le Pliage® Cuir LGP line features an appliquéd monogram logo for a dynamic streetwear vibe.
The full collection, including ready-to-wear, is available in stores from May.
Longchamp, 271 rue Saint-Honoré, 75001 Paris, +33 (0)1 4316 0016