Karl Lagerfeld has opened a second Paris store in Le Marais, one of Paris’s most vibrant, colourful and cultural areas.
Covering two floors, it carries Lagerfeld’s dynamic monochrome ready-to-wear pieces, alongside his growing collection of accessories, including his spring/summer 2013 watch collection.
For a closer insight into the label, visitors can consult the store’s new digital section, where they can browse Karl-branded iPads, viewing the latest collections and exclusive videos before signing the designer’s digital guestbook.
The store’s fitting rooms also double up as hi-tech photo booths, enabling customers to picture their favourite looks and share them worldwide though social media.
Karl Lagerfeld, 25 rue Vieille du Temple, 75004 Paris
