The opening marks the first Spanish VIP Tax Free Shopping lounge
Nestled in the heart of Calle de Claudio Coello, Madrid’s luxury shopping district, Global Blue recently opened its first Spanish VIP lounge. This new location completes the growing network of VIP lounges across Europe, with locations already in Milan, Rome and Venice.
“Relax, refresh, refund”
Global Blue exclusive VIP lounges have been designed to offer travellers the ultimate post-sales experience and make their Tax Free Shopping journey enjoyable.
The Madrilenian lounge features several relaxing spaces along with complimentary Wi-Fi access and magazines. A dedicated shopping consultancy service is at hand to guide visitors throughout Madrid’s retail scene. In parallel, Globe Shoppers can still enjoy a superior refund service and receive their refunds in cash or directly onto their credit cards.
A privileged point of contact with high flying customers
These VIP lounges represent a unique environment for brands to connect differently with valuable Globe Shoppers. Access to these locations is granted by invitation, offered by partners brands in store. Different marketing and promotional opportunities (videos, window display…) enable merchants to monitor the effectiveness of their advertising campaign and gain valuable insight on their customers’ behaviour. In a crowded market place, these VIP lounges represent a true point of differentiation for brands wishing to give a lasting positive retail experience on their most valuable customers.
Global Blue is planning on opening new VIP lounges throughout 2018, in Munich and Barcelona.
Please read the press release to find out more about our VIP Tax Free Shopping lounges.