VIP lounge opening: Madrid


Launch of new Global Blue VIP Tax Free Shopping lounge in Madrid marks expansion of Global Blue’s European lounge network.

Global Blue celebrates the opening of its new VIP lounge, nestled in the heart of Madrid’s luxury shopping district, on Calle de Claudio Coello.

The best post-sales experience

This new location in Madrid features several relaxing spaces along with complimentary Wi-Fi access and magazines. A shopping consultancy service is also available with a dedicated team of multilingual shopping experts to help Globe Shoppers make the most of Madrid’s luxury retail scene. In this relaxing environment, travellers will be offered a superior refund service and receive their refunds in cash or directly onto their credit cards.

Access to this exclusive location is granted by invitation, offered in store by partner brands.

Your ultimate connection with high flying Globe Shoppers

These VIP lounges create a unique environment where brands can connect differently with a specific group of high spending Globe Shoppers.

Inside, Global Blue offers partner brands complementary marketing and promotional opportunities through diverse multi-channel advertising opportunities. As such, brands will be able to measure the effectiveness of their advertising campaigns and monitor their customers’ behaviour for a better understanding of these valuable Globe Shoppers.

For partner brands, these VIP lounges constitute a true point of differentiation in a crowded market place and is the occasion to offer a lasting positive retail experience in Globe Shoppers’ mind.

The Madrid VIP lounge inauguration is the latest in a string of recent openings across Europe, with international Globe Shoppers already welcomed in Milan, Rome or Venice Global Blue VIP lounges. Several new locations are planned to open in 2018, including in Munich and Barcelona.

 

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