Luxury Parisian silverware specialist and jeweller Christofle recently opened a pop-up store on rue François 1er, at the heart of the Golden Triangle in Paris.
The new pop-up boutique is reserved for the house’s popular, best-selling jewellery collections.
The space stands out from its fashionable neighbours as the windows are adorned with bright neon-coloured lights that spell out the Christofle brand name, while the interior is carpeted in royal blue, ensuring the jewellery pieces make a strong and vibrant statement.
The space is open until spring 2014 and will then be transformed into a luxury boutique housing Christofle’s full collection, including homeware and luxury tableware.
The new permanent store will be Christofle’s third standalone boutique in Paris.
Christofle, 51 rue François 1er, 75008 Paris, +33 (0)1 4561 4660