Weekend by Max Mara is launching its first UK flagship store, in the chic shopping location of Westbourne Grove in Notting Hill, which is expected to open in the next few weeks – so watch this space! The Weekend line from the Italian fashion powerhouse Max Mara offers a more casual look; both practical and comfortable, its pieces are nevertheless elegant and feminine. Key pieces of the collection include timeless classics, such as duffle coats and parkas, which are updated each season. The store’s décor, with patchwork rugs and pale walls to create a welcoming and laid-back ambience, has a hint of the 1950s combined with a modern bohemian style.
Weekend by Max Mara, 218 Westbourne Grove, London W11 2RH
