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Window Shopping at the British Designers Collective menswear boutique

Sally Ashley-Cound,

With the first London men's fashion week around the corner in June this is a big year for menswear and the British Designers Collective at Bicester Village is leading the way. The pop-up store at the Chic Outlet Shopping Village in Oxfordshire is hosting some of the coolest British menswear designers, many straight from Savile Row, including Lou Dalton, Oliver Spencer, Richard James, YMC and Patrick Grant’s E Tautz.

The British Design Collective store, with its chandeliers and illustrated walls which echo the feel of a stately home, reflects the eclectic, gentlemanly nature of the British menswear designers selected for showcasing by Bicester Village and the British Fashion Council for the six weeks that the shop is open. It continues the success of the British Designers Collective womenswear boutique which opened within the same space earlier this year.

Unique factor:
The British Designers Collective store brings together some of the most sought-after and upcoming menswear designers under one very stylish roof and gives shoppers the opportunity to benefit from Bicester Village’s famous designer discount prices – in many cases up to 60% off the recommended retail price.

‘In a year celebrating all things British and with the upcoming London Collections: Men, this is the perfect time to launch a dedicated men’s store,’ says Harold Tillman, chairman of the British Fashion Council. ‘This not only highlights the strength and talent of British menswear designers, it gives them exposure to a new male audience, who have the unique opportunity to experience and purchase great fashion.’

Best for:
Snap up a future classic from E Tautz’s Savile Row tailoring, Margaret Howell’s twist on British traditions or Jonathan Saunders’ kaleidoscopic colours; the pop-up store gives shoppers the very rare opportunity to purchase the past season’s designs from some of the rising stars in British menswear.

The British Designers Collective is also showcasing elegant accessory and homewear designers such as Andrew Martin and his distinctively coloured furniture and textured fabrics, Grenson, producer of classic English style shoes since 1866, and Tim Little, who teams traditional shoemaking with modern twists on details, materials and colours. This is an opportunity not to be missed.

Bespoke services:
Bicester Village has a range of bespoke services to cater for every shopper’s needs. Take advantage of valet parking or the shuttle from the nearby station, travel straight from central London on the Shopping Express coach – or book a private chauffeur.

It’s not just the journey to Bicester that’s made special. On arrival in the Village, a VIP Lounge is available on request for guests who want to hold a special event for friends or family, while a hands-free shopping service allows you to shop with complete freedom and browse over 130 luxury outlet boutiques at Bicester Village as well as the British Designers Collective store.

Special events:
Bicester Village hosts many events throughout the year, from VIP Champagne shopping receptions to art exhibitions by the nearby Ashmolean Museum in Oxford. Forthcoming events include a gnocchi-making class at Carluccio’s and an exclusive evening of French songs at the Villandry Grand Café with opera and cabaret act Melodie and Juliette, who have performed at the Royal Opera House and the Royal Albert Hall.

British Designers Collective, 24 Bicester Village, 50 Pingle Drive, Bicester OX26 6WD, +44 (0)1869 366266

Opening hours:
Monday-Friday: 10am-8pm, Saturday: 9am-8pm, Sunday: 10am-7pm

From 2 June: Monday-Friday: 10am-9pm, Saturday: 9am-9pm, Sunday: 10am-7pm

Bank Holiday: Monday 4 and Tuesday 5 June: 9am-9pm



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