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Ask the expert: the rules on denim


Melissa McGinnis from the Selfridges Denim Studio shows how to get the most out of your perfect pair of jeans

Marina Nelson ,

The rules on denim are simple: there are no hard-and-fast rules, just a few simple tips to make the most out of your favourite piece.

Since jeans are a versatile wardrobe staple, available in different styles, shapes and colour washes, you can dress your pair up or down. If in doubt, have a consultation at the Denim Studio so you can find the perfect fit and style for your shape.

Explore the world of denim, playing with different fits and trends to see if they suit.

When it comes to taking care of your denim, wash clothing inside out to preserve the colour.

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