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Bobbi Brown opens in Soho


Discover the renowned beauty brand’s new immersive boutique and Pro Studio, opening 11 September in London’s Soho

Sufiyeh Hadian-Clarke
Sufiyeh Hadian-Clarke ,

Bobbi Brown Cosmetics is taking the brand’s artistry to the next level with an immersive Pro Studio in the heart of Soho, specifically tailored to make-up artists and customers who are mad about beauty.

Located on Poland Street, five minutes from Oxford Circus, the Pro Studio Soho provides the ultimate introduction to the brand’s ethos. It will feature a dedicated creative studio offering masterclasses, workshops, photography and filming. The space includes high-tech presentation screens, cameras and professional lighting, and will be available for unique consumer experiences and content creation.

Opening on the 11 September, the store will offer all things Bobbi Brown Pro, from the Pro Kit Essentials range, including the BBU face and Artist lip palettes, to all the tools and accessories you need to create the perfect make-up kit. In a unique concept, exclusive to this studio, the boutique will feature items used by the brand’s global artistry teams, with presentation screens communicating the latest Pro must-haves and videos.

Bobbi Brown Pro, 1 Poland Street, London W1F 8PR, +44 (0)370 192 5437

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