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St Moritz: Perfect day

City Guide

by Mike MacEacheran
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St. Moritz
St. Moritz

10am

Ultimate luxury beckons on Via Serlas, the Alpine version of Fifth Avenue and the avenue des Champs-Elysées. As Gucci, Bottega Veneta and Van Cleef & Arpels stand shoulder to shoulder on the north side of the street, make it a morning to remember and visit them all

11am

St Moritz’s exclusive club continues on the other side of the street. Surrounding Badrutt’s Palace – Switzerland’s most iconic winter retreat – is a who’s who of some of the best-known designer names in the world: Louis Vuitton, Gübelin, Cartier, Chopard, Bulgari, Versace, Santoni and Boutique Tourbillon

1pm

During the winter, head to the Hotel Kempinski’s Chesa Chantarella mountain restaurant to hang out with the beautiful people in the heart of the ski area. Soaking up the sun on the terrace with a drink in hand is almost a winter sport in itself.

2.30pm

Heading back into the town centre, Roberto Cavalli, king of the St Moritz catwalk, can’t be missed. The designer’s fur coats and animal-print jackets seem to be de rigueur in the grand Alpine hotels.

3.30pm

In keeping with the Engadin’s healthy-lifestyle ethos, Hatecke’s designer bratwurst – it’s virtually fat free – and haute couture prosciutto and mountain ham are worthy additions to the picnic basket. Only in St Moritz would a sausage become an art form.

4.30pm

Before the stores close, hurry to Glattfelder for some exquisite caviar or to Hanselmann, almost next door, for pralines, truffles and legendary Engadin cakes.

6pm

The Kulm Hotel’s appropriately named Altitude Bar hosts the most sophisticated après ski in town. Expect free-flowing Moët, white-gloved waiters and the sensation of stumbling into an aristocratic ball of more than a hundred years ago.

8pm

Enoteca, in the Kempinski Grand Hotel des Bains, is an Alpine tapas restaurant that’s a favourite among St Moritz’s high society. Its popularity means booking ahead is highly recommended.

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