‘I think that Stockholm is one of the best cities in the world. My top stores in the city are Haberdash and Naturkompaniet.
‘I like to eat at Frantzén-Lindeberg on Lilla Nygatan, Wasahof on Dalagatan and Sardin on Skånegatan. My favourite clothes are my raw denim jeans from Nudie. I have three pairs in different stages of wear and once a pair gets worn out, I start to wear in a new pair. Other favourite fashion brands include Patagonia, vintage Wrangler and Denim Demon. My most expensive purchase recently was a pair of Meindl boots.
‘When friends from out of town visit, we may go to Harvest Home restaurant, and then to a bar in that area. I also like the local bar Loch Ness just opposite our store and office, it has a great selection of beer and a nice mix of people.
‘My favourite place to walk is in the woods around Hellasgården. In my opinion, the best museums are Moderna Museet and Magasin 3. Gamla Stan (the Old Town) is nice. My top tip, though, is to head to Långholmen island in the summer for a picnic and a swim in lake Mälaren. My advice to those visiting the city is to rent a bike.
‘For inspiration, I head to the Swedish or Norwegian mountain areas in the north. I was born in Örebro, a small town in the middle of Sweden and if money were no object, I would live between Berlin, Stockholm and north Sweden, and would maybe have a house on the island of Mallorca.’