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Must-visit new stores in Madrid and Barcelona

Explore the hottest new stores to open in late 2016-17 in the heart of Madrid & Barcelona. Browse the new womenswear and menswear boutiques from El Corte Inglés, the renovated Casa Loewe flagship store on Calle de Serrano, and visit Barcelona for a modern Levi's denim boutique.

City Guide
Anastasia Kyle-Langley, Ginger Rose Clark and Rebecca Rhy-Evans,

El Corte Inglés
El Corte Inglés’s two stores Serrano 47 Woman and Serrano 52 Man offer a unique retail combination in the heart of Madrid. With a prime spot on the city’s prestigious Golden Mile, Serrano 47 Woman is an unmissable concept store dedicated to women’s fashion. The impressive 11,000 square metres are home to over 500 fashion, accessory and beauty brands from Spain and further afield: Jo Malone, Alexander Wang, Marni and Mulberry are all available here, as well as exclusives to the store such as Rochas. The concept store for women perfectly complements the menswear retail space: located a short walk away, Serrano 52 Man spans seven floors, each categorised by a different style, from contemporary or classic luxury through to a footwear department. Like Serrano 47 Woman, the men’s branch offers a range of services including a personal shopper – customers in search of something a little more bespoke can opt for personalised tailoring. Once you’ve shopped the world’s best high-end brands, head to the Gourmet Experience on the sixth and seventh floors of Serrano 52 Man for some gastronomic delights.

El Corte Inglés, Calle de Serrano 47, 28001 Madrid, +34 91 432 5490; Calle de Serrano 52, 28001 Madrid +34 91 432 5490

Yusty, founded over 100 years ago, is one of Madrid’s favourite fashion stores for men. Taking a new direction, it has branched out into womenswear with the opening of a new store, Ambrosia. This new retail space is located on Calle de Claudio Coello in a neighbourhood home to a wealth of boutiques from global luxury brands. The store offers a carefully curated selection of fashion labels for women, perfect to pick up a stylish piece or two.

Ambrosia, Calle de Claudio Coello 21, 28001 Madrid, +34 91 737 8383

Casa Loewe
Loewe’s new flagship store is situated in the heart of Madrid’s Salamanca district. Finally completed after years of planning and work, the three-storey 19th-century building now houses floors for men’s fashion, women’s fashion and accessories, as well as departments dedicated to exotic leather and made-to-measure. Natural light floods in through large windows, highlighting the modern decor and neutral cream interiors with carpets by Jason Collingwood, British antiques and remarkable artwork. A flower shop inspired by British author and florist Constance Spry gives a final unique twist to Loewe’s new headquarters.

Casa Loewe, Calle de Serrano 34, 28001 Madrid, +34 91 577 6065

The Spanish capital is about to pump up its fitness routine as Puma continues its international expansion thanks to a new store opened late in 2016. Designed in line with the brand’s global store concept Forever Faster, the space is predominantly focused on womenswear and features a tightly edited product range. Besides the Performance and casual Sportstyle lines, visitors can browse the sports brand’s shoes and accessories. With the athleisure trend on the rise, Puma’s new address is the place for those who don’t want to compromise on style or functionality.

Puma, Calle de Fuencarral 33, 28004 Madrid, +34 91 892 5322

Denim specialist Levi’s, known across the world for its 501 jeans and more, has opened a two-storey boutique on La Rambla. The interior, which covers 200 square metres, reflects the brand’s 144-year history with a design that combines natural materials such as wood with a contemporary minimalist look. Visit to discover the latest men’s and women’s collections and accessories, and try out the new Levi’s Tailor Shop customisation service which is perfect for anyone wishing to make their denim unique.

Levi’s, La Rambla 122, 08002 Barcelona, +34 93 317 0023



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