Where do you live?
I live in Igualada, the laidback city close to Barcelona where I was born, although I’m always travelling to Barcelona itself.
What’s best about your neighbourhood?
In Barcelona I spend a lot of time in Eixample as my showroom’s right next to the Rambla Catalunya, one of the loveliest streets in the city. I like the character of the area, its architecture, streets, trees, shops and art galleries.
If money was no object, where would you live?
In the same area. I like where I live and work, even though I’m constantly travelling round the world.
What’s your favourite neighbourhood in your city?
Barcelona is such a fantastic mix that it’s difficult to choose just one area of town, but, apart from the Exiample, I like to get lost in El Born, a lively old fishing barrio with narrow streets and ancient palaces.
What are your favourite Barcelona stores?
Barruguet, a timeless toyshop, Cereria Mas, an artisan candle shop in the centre of the Barrio Gótico and the florist Au nom de la Rose for the best roses in the city.
And your favourite restaurants?
Shunka on Carrer Sagristans, Moo at Hotel Omm and Noti on Carrer Roger de Llúria.
Do you have a favourite local café or pub?
I like to relax over a coffee in one of the many bars at the Mercat de Santa Caterina, a market restored by architect Benedetta Tagliabue. Cuines Santa-Caterina, a restaurant in the same spot, also comes highly recommended.
Any recommendations for dishes to try?
In Barcelona we eat a Mediterranean diet which is brilliant as it’s both healthy and delicious. I’d recommend any of our traditional dishes, but perhaps I’d opt for fresh fish with olive oil myself; simple and delicious.
Where do you take out-of-town friends?
I love art, so there are two museums on the must-see list: the Museo Picasso and the Fundació Miró. Apart from those, the Centro de Arte Santa Mónica holds some really interesting temporary exhibitions; I’m looking forward to its forthcoming Miquel Barceló exhibition, another artist I’m passionate about. I also like to stroll along Carrer Consell de Cent and visit the high-quality art galleries concentrated around that road.
Where do you like to celebrate?
The Xiringuito Escribá restaurant on the beach is a really special place. Feet in the sand, facing the Mediterranean sea, that’s the life!
Do you have a favourite Barcelona walk?
I like to go where the moment takes me, but I like the narrow streets of the Barrio de Gràcia with its small shops and restaurants with lots of personality.
How do you like to travel around Barcelona?
I love to walk and walk! I think it’s the best way to really get to know any city. Failing that, metro and taxi are my next choices.
What’s Barcelona’s best landmark?
The sea is one of Barcelona’s treasures. The views from the Montjuïc mountain looking out over the water and city are stunning. We recently presented our latest collection in the Montjuïc castle and it was beautiful. For architecture, I like the palaces of the Barrio Gótico and the church of Santa Maria del Mar, although I like new Barcelonan icons too, such as the Agbar Tower.
And the city’s best museum?
That’s a difficult question! I think I’ll go with the Museo Picasso as he’s one of my favourite painters. Which Barcelonan do you most admire? I admire the anonymous Barcelonan: tolerant, outgoing and respectful
Any secret spots you don’t want out-of-towners to know about?
No. I see Barcelona as a universal city and everyone should be free to enjoy its hidden corners, as long as the city is treated with respect.
Any advice for visitors?
Walk around the city, get lost among its streets, visit its different neighbourhoods and finish the day by contemplating the Mediterranean sea.
Can you recommend any good hotels in Barcelona?
The Hotel Omm is fantastic.
What can’t you live without?
Sometimes I just need to lose myself in the city and sit watching the crowds go past.
Tell us a secret.
We’ve opened a pop-up store in Sitges near Barcelona and I’m already thinking of the next city to host this ephemeral shop – perhaps a European capital?