Hugo Boss has revamped the Boss store in The Shoppes at Marina Bay Sands in Singapore, offering a fresh interior, a limited-edition capsule collection and a new digital campaign concept. Covering 5,000 square feet, the new store presents the latest Boss menswear, footwear and accessories, alongside Boss womenswear staples for the perfect office look. On arrival at the refurbished store, customers are welcomed with a bright and airy interior design featuring sharp and streamlined wooden cabinets and granite flooring. For the finishing touch, lounge sofas create an inviting look and homely feel.
Shop your perfect look in each clothing and accessories zone, including the formalwear menswear corner, where the shirt collections take centre stage. Or head to the smart-casual separates corner, which offers a relaxed wardrobe, perfect for off-duty style at the weekend. For inspiration, check out the fashion mannequins which highlight the current styles of the season. The new limited-edition capsule collection from Boss brand ambassador Joseph Schooling is also exclusively available in store.
Hugo Boss, B1-142 The Shoppes at Marina Bay Sands, 10 Bayfront Avenue, Singapore, +65 6634 6297