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Six must-visit destinations around the Duomo

The Duomo dominates Florence’s skyline; the most instantly recognisable and most visited attraction in the city. It also marks the centre of the city and is surrounded by some of Florence’s most attractive shopping streets, offering everything from designer fashion and high-end jewellery to high-street beauty brands and artisanal homeware.

City Guide
Verity Hogan,

One of the oldest jewellers in Florence, if not the world, Torrini specialises in jewellery collections with a timeless elegance and intricate detailing. Former armourer Jacopus Turini began making jewellery in the 14th century and today the Torrini store is as popular as ever, offering a vast range of gold jewellery alongside silverware, watches, objets d’art and other accessories.

Torrini, Piazza del Duomo 12R, 50122 Florence, +39 055 230 2401

One of Italy’s finest department stores, Coin is an emporium of luxury fashion found just a short walk from the Duomo. The ground-floor beauty section is particularly enticing, lit by ornate chandeliers and boasting make-up by the world’s best-known brands including MAC and Chanel. Higher floors house concessions by Desigual, Tommy Hilfiger and Dolce & Gabbana that cater to both sexes while the extensive homeware department showcases the best of Italian interior design.

Coin, Via dei Calzaiuoli 56R, 50122 Florence, +39 055 280531

From its beginnings as a luxury denim brand, Sisley has grown into a universally popular fashion label that offers a wearable take on the latest trends. This multi-storey boutique houses the label’s full collection; expect to find trend-led pieces in a wide range of colours and styles that will work well with existing wardrobe staples. Attention to detail gives each piece a touch of exclusivity that is especially evident in Sisley’s more unusual accessories and occasion dresses.

Sisley, Via Roma 11-13R, 50122 Florence, +39 055 286669

Set on the corner of Piazza del Duomo, Poggi is always surrounded by crowds admiring the latest window display; the seasonal decorations always provide a talking point. The boutique has been family-run since the 1930s and showcases the best Italian craftsmanship with fine ceramics, Buccellati silver and Murano glass all available. International brands also have their place; expect to find exquisite glass pieces by Lalique and Swarovski alongside porcelain by Meissen and Wedgwood.

Poggi, Via dei Calzaiuoli 103R, 50122 Florence, +39 055 211719

Max & Co
Max & Co, whose Florence boutique occupies a sought-after corner location, embodies the Italian sense of style, taking classic pieces and giving them a fresh twist. Expect to find reinvented wardrobe basics; trench coats, polka-dot cigarette trousers and denim flares are some of the most popular pieces. Each collection is themed by trend although shapes are timeless; the preppy styles, prints and colour-blocking ranges co-ordinate with one another and with your existing wardrobe.

Max & Co, Via dei Calzaiuoli 89R, 50122 Florence, +39 055 288656

The Duomo
The basilica of Santa Maria del Fiore, or the Duomo, as it is commonly known, dominates Florence’s skyline. Designed by Filippo Brunelleschi, the structure and its impressive Renaissance dome took nearly 150 years to build but the striking building is now the city’s most popular attraction. It’s free to enter but the exterior is arguably more impressive, decorated with an unusual mix of pink, white and green marble.

Duomo, Piazza del Duomo, 50122 Florence, +49 055 215380



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