Founded by Consuelo and Gianni Castiglioni in 1994, in less than 20 years this Milanese fashion house, with its European-inflected bohemian style, has evolved into a brand popular with women of all ages all over the world. The Marni womenswear boutique on Via della Spiga and the shoe and accessory store located close by are essential stops for those visiting Milan.
Marni Via della Spiga 50, 20121 Milan, +39 02 7631 7327
Since Pierpaolo Piccioli and Maria Grazia Chiuri took the reins at Valentino, it has evolved from a company that specialised in ladylike gowns to one of the hottest brands available. Valentino’s revamp has kept the brand’s core style intact but but lends collections a contemporary new finish. Milan’s freshly refurbished Valentino boutique is the epitome of the glamour that has made this Roman fashion house an international favourite among the world’s chic jetsetters.
Valentino, Via Montenapoleone 20, 20121 Milan, +39 02 7600 6182
For many years, Alberta Ferretti has dressed stylish women who choose to step outside the limitations of seasonal trends. The designer’s aficionados seek out the label’s beautiful chiffons for the evening and exquisite wools and cashmeres for the daytime. Alberta Ferretti’s whimsical bridal collection made its debut last year; the second edition has the irreverent Asia Argento at the helm.
Alberta Ferretti, Via Montenapoleone 18, 20121 Milan, +39 02 7600 3095
For more than 60 years, Missoni’s unrivalled knits, cashmeres and zig-zag dresses have been worn summer and winter by the world’s chicest women. While this family-run brand, which was launched in Varese, a few kilometres from Milan, does not dictate seasonal trends, it has long been a favourite among tastemakers. It remains one of Montenapoleone’s best destinations for luxurious, spectacular everyday winter pieces.
Missoni, Via Montenapoleone 8 (entrance on Via Sant’Andrea), 20121 Milan, +39 02 7600 3555
No fashion house in Milan has shop windows as eye-catching as Moschino. No brand is as skilled at playing with irony throughout its accessories and runway collections. Irreverence has been the brand’s key element since the very beginning, transforming the staples of its collections into wardrobe collectibles season after season, using designs such as the peace symbol and the Italian flag. Moschino is a must-visit for those who appreciate fashion laced with humour.
Moschino, Via Sant’Andrea 12, 20121 Milan, +39 02 7600 0832