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Berlin fashion week SS14 diary

Follow Global Blue at Mercedes-Benz Berlin Fashion Week spring/summer 2014 as all the action unfolds over the next four days

Sally Ashley-Cound,


8.30am: Let’s hope there weren’t too many sore heads on the first day of Berlin Fashion Week after Grazia magazine hosted a preview show to open this season’s fashion week last night

9.13am: Preparations for the first show of the day are underway

10am: There’s much excitement for the first show of Berlin Fashion Week as Hien Le’s collection takes to the catwalk. Safari print and neutral separates started the show, but the collection made its mark at the end in head-to-toe bright orange

10.30am: The space between Hien Le and Lena Hoschek gives the crowd time to check out Sissi Goetze’s latest collection. Summer knits and relaxed sportswear take to the stage.

11am: Preparations are underway backstage at Lena Hoschek while front-row attendees arrive at their seats to receive a goodie bag

11.30am: Apples and pears on the Lena Hoschek invitations hinted at what the set would be like and it didn’t disappoint. The designer has transported a country garden and orchard into the centre of Berlin

11.50am: Running just a little late, Lena Hoschek’s girls take to the catwalk; 1950s A-line silhouettes and flouncy skirts form the basis of this collection as well as flower prints and lace.

1pm: Rebekka Ruétz’s collection takes to the runway. Sharp lines and latex, PVC and metallic effects are the focus while detail is seen at the back of the garments.

3pm: At Marc Stone light tailored trousers, shorts, kaftans and T-shirts in earthy burnt copper and khaki green are accented with fossil patterns, dusky blue and grey marl in a highly wearable menswear collection.

3.14pm: Essie’s manicurists are hard at work backstage for the MalaikaRaiss show at 4.30pm

4.20pm: German tennis player Boris Becker takes his place in the front row of the MalaikaRaiss show

4.41pm: Katrin Thormann models a blush pink wrapover dress at the MalaikaRaiss show to the soundtrack of the Beastie Boys.

7pm: A concrete underground bunker is the setting for Julian Zigerli’s spring/summer 2014 menswear collection, which combines an end-of-the-world theme with a rave; models are dressed in dishevelled neon, tie-dye and spray-painted tailoring.  

8.30pm: G-Star Raw announces the faces of its new campaign: Sergio Pizzorno, guitarist and songwriter with British band Kasabian, and Keenan Kampa, dancer with the Russian Mariinsky Ballet. At a party in Kater Holzig, one of Berlin’s premier nightclubs, G-Star celebrates the new campaign faces and spring/summer 2014 collection with a host of international DJs and dancers.


8.30am: Up and ready to go for a busy day ahead which will culminate in the announcement of the Peek & Cloppenburg Designer for Tomorrow award!

9am: Preparations are underway for the first show of the day, Anja Gockel, as the outfits are laid out backstage

10am: The garden theme from yesterday’s Lena Hoschek’s show continues at Anja Gockel with blooming headdresses and prints

11am: Models are in make-up and getting ready for the Blacky Dress Berlin show at 11.30am

11.30am: Simple and elegant in translucent white and lilac fabrics, Blacky Dress Berlin’s collection is given an edge when black dresses with cut-outs at the shoulders and waist finish the show

1pm: Minx by Eva Lutz continues the translucent trend of this fashion week with a sophisticated collection of mini-dresses, shorts and and shirts, ended by a cascade of ruby red and crimson maxi-dresses which billow along the catwalk

4.20pm: British blogger, photographer and Designer for Tomorrow judge Hanneli Mustaparta arrives at the Berlin Fashion Week tent for the Peek & Cloppenburg award

5.04pm: Stella McCartney, patron of the Peek & Cloppenburg Designer for Tomorrow Award, arrives at the Berlin Fashion Week tent

5.30pm: The finalists of the Designer for Tomorrow award show their collections for the final time before the winner is announced

6pm: Stella McCartney announces Ioana Ciolacu Miron as the winner of the Peek & Cloppenburg Designer for Tomorrow award 2013

6.20pm: The crowd is getting excited about Marcel Ostertag’s 15th collection

6.30pm: Marcel Ostertag himself opens the show in a sheer dress and cropped leather jacket and the crowd is wowed. Sequins and translucent fabrics follow in this celebratory collection

8pm: Patrick Mohr’s models make a test run of their walk in the concrete warehouse where the show will be held

9pm: Patrick Mohr’s showmanship never fails to disappoint and this season his collection forms more of a work of modern art than a fashion show as unconventional models pose on wooden plinths among the crowd


9.30am: Preparations are well under way backstage for Dorothee Schumacher’s show, while metallic goodie bags await the front row

10am: Dorothee Schumacher’s spring/summer 2014 collection is one of the most wearable of this fashion week. A-line dresses in royal blue and orange are followed by tropical patterned separates just translucent enough to continue the trend while retaining the wearer’s modesty

1pm: If it seems as if this year’s Berlin Fashion Week shows were lacking in variety of colour, Laurèl made up for it. Painterly prints and blocks of turquoise, orange, blue and magenta were the palette for a collection of kaftans, off-the-shoulder minidresses and lots of trousers.

3pm: Holy Ghost impressed with a well-thought-out collection which moved seamlessly from teal metallic to mustard, burnt orange and red.

3.30pm: At Perret Schaad, bold colour-blocking in chartreuse, tangerine, navy and neutrals was the rule of the day and the asymmetrical cuts were also reflected in the models’ hairstyles.

4.30pm: Marc Cain’s designer Karin Veit debuted a summer wardrobe that offered something for all women, from elegant floor-length dresses and slim trousers to denim shorts, metallic jumpers and miniskirts, tropical patterned prints and bold stripes.

7pm: Next summer is going to be a very relaxed one according to Lala Berlin, which produced a collection that was light, airy and fuss free. Lengths were either short or long, with almost nothing between; jumpers topped bathing suits and miniskirts, while kaftan-style dresses and pyjama suits skimmed the floor.



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