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Best charm bracelet boutiques in Salzburg

Whether they commemorate a special moment, bring good luck or are simply used to show off your favourite jewels, charm bracelets are an essential part of every jewellery collection. A charm bracelet is able to tell a story like no other piece and each one is unique to the wearer. The Austrian city of Salzburg is home to some of the world’s finest charm specialists

City Guide
Katie Ramsingh,

Established in Denmark in the early 1980s, Pandora soared to success with its classic range of silver, gold and glass charms. The brand has now expanded across continents, stocking thousands of charms and expanding its range to include leather and fabric bracelets.

Pandora, Alter Markt 15, 5020 Salzburg, +43 (0)662 843737

Thomas Sabo
The Thomas Sabo Charm Club is famous for its bright, fun designs. With everything from a killer whale to a strawberry available in charm form, at Thomas Sabo no charm is too crazy or too colourful. If you’re looking for a bracelet with character, be sure to shop at Thomas Sabo.

Thomas Sabo, Getreidegasse 48, 5020 Salzburg, +43 (0)662 844023

Many of Fossil’s charm designs are based around iconic buildings and images of travel, so the brand’s charm bracelets are perfect for globetrotters. Thoughtfully conceived and vintage inspired, the charm line reflects Fossil’s other ranges of watches and jewellery and many of the charms are transferable onto the jewellery items.

Fossil, Kranzlmarkt 3, 5020 Salzburg, +43 (0)662 847970

Extremely accessible price points make Claire’s the perfect place to pick up a first charm bracelet. Claire’s jewellery, with the charms already attached to the bracelet, offers an eclectic mix of young, carefree charms, perfect for young girls making their first foray into jewellery.

Claire’s, Getreidegasse 24, 5020 Salzburg, +43 (0)662 840153

No Austrian jewellery guide would be complete without a mention of Swarovski, one of the country’s major brands. Swarovski’s ranges of charm bracelets are, as you would expect, covered in sparkling, coloured crystals and are available in a variety of quirky shapes and designs. For a charm bracelet with glitz and glamour, look to Swarovski.

Swarovski, Getriedegasse 19, 5020 Salzburg, +43 (0)662 846931



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