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Who we are

Global Blue provides world-class Tax Free Shopping and currency processing services, creating value for its partners and great retail experiences for Globe Shoppers.

A world leader in transaction processing for international shopping, Global Blue supports an international network of merchants, travellers and financial institutions.

Global Blue operates the world’s largest Tax Free Shopping network, enabling thousands of retailers to quickly and safely offer Globe Shoppers savings of up to 20% when shopping in 305,000 stores around the world. Pioneer of the Tax Free Shopping concept almost 40 years ago, Global Blue has won the trust of the world’s leading retail brands, processing 32 million Tax Free Shopping transactions from April 2016 to March 2017.

We are also a global leader in Dynamic Currency Conversion, which allows merchants or ATM operators in 123,000 point of sales around the world to offer international customers a simple way to pay in their domestic currency. Global Blue operates Dynamic Currency Conversion services with banking and retail partners in 32 countries and last year powered over 21.4 million Dynamic Currency Conversion transactions.

We are the unique provider of data analytics and marketing services. To maximise Tax Free sales, our Intelligence solutions include business insights, operational and predictive analytics and Globe Shopper profiling. For brands looking to engage and influence their customers’ spending habits during their travel, Global Blue can provide bespoke end-to-end marketing communication programs online on our websites (14 million visits) or third party digital channels, published in SHOP magazines (3.2 million) and maps (4.4 million), advertised on billboards or in our own network of Global Blue VIP lounges.