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Dead Cool at Selfridges

Verity Hogan,

Selfridges is setting out to spook with Dead Cool, a Halloween-themed programme of events and selected products celebrating all things gruesome and Gothic. Bay Garnett, contributing editor at Vogue, will curate a pop-up shop that pays homage to deceased icons and shoppers are invited to indulge in an edible autopsy featuring macabre morsels. For more ghoulish goods, visit the Dr Martens shoe gallery, which showcases the brand’s new collaboration with Swarovski elements, pick up a blood-soaked satchel from Eastpak and try Illamasqua’s dark debut fragrance, Freak, which is scented with opium and hemlock.

Selfridges, 400 Oxford Street, London W1A 1AB, 0800 123400 (UK), +44 (0)113 369 8040 (international)



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