The history of Benetton is built on innovation – seen in its bright colours, the revolution of the retail outlet, unique production and sales networks, and universal communications that have always been talking points and aroused cultural debate. Today Benetton Group is one of the best-known fashion companies in the world, present in 120 countries with a network of over 6,500 stores. United Colors of Benetton’s new campaign features the ‘good vibrations’ of six young talents who represent the best of today’s up-and-coming fashion and music icons. Through their melodies they express their personalities; they share their life experiences and communicate with the world.
255-259 Regent Street, London W1B 2ER
Tel: +44 (0)20 7647 4220